ATHLETIN

Brand Idea: Earn rewards for shopping activewear in-store.

Brand Description: Athletin is an activewear brand. The purpose of the app is to earn rewards and discounts. It will also allow users to signup for an exclusive in-store fitness session, which can be earned by redeeming points. 

Target Audience: Ages 16-years+, people who dress casual, value in-store experiences, and who like being rewarded for shopping. 

DELIVERABLES

Brand Identity
Clothing
Mobile Application
Packaging